Ziff Davis has agreed to sell its Connectivity division — which includes Ookla, the Seattle-based network analytics company known for its flagship Speedtest app — to Accenture in a $1.2 billion deal announced Tuesday.
- Ziff Davis acquired Ookla in 2014. The company’s Connectivity division reported $231 million in revenue in 2025, about 16% of Ziff Davis’ total sales.
- The deal also includes Downdetector, RootMetrics, and Ekahau. Ookla, which launched in 2006 and employs about 430 people, acquired Seattle-area network performance data company RootMetrics in 2021.
- Accenture said the deal will bolster its network intelligence and customer experience capabilities for communications providers, hyperscalers and large enterprises. Julie Sweet, Accenture chair and CEO, said modern networks have become “business-critical platforms” and that organizations need performance measurements to optimize experience, revenue and security.
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