What these Macs did well is likely what Apple envisions for the speculated upon new model. Think web browsing, casual Mac use, access to web services, writing, reading, Apple Music and iCloud. It also likely means Apple Intelligence, access to cloud-based AI and almost certainly movies, light image editing, and so forth.
It won’t be the Mac you use for anything more sophisticated, but for a lot of people it is likely to be all the Mac they need. Thin, light and underpowered in contrast to MacBook Pro, it’s a model that could prove popular, particularly as the A-series chip means battery life should at least compete with other Macs.
Building the business
Will Apple be cannibalizing its existing notebook markets with a system of this kind?
Read the full article here
