What does this deal mean for OpenAI?
Dekate: “This marks a next phase of evolution for OpenAI. Market trends as indicated by Google at their I/O event yesterday, Meta, and other innovators, are clear: Leadership in AI is not just about building powerful models anymore, it’s about shaping the entire experience around AI. Bringing Jony Ive on board to design AI-native hardware shows that like Google, Meta, and peers, OpenAI is serious about creating devices where the tech and the design work hand in hand.
“Until now, Open AI was reliant on its peers and ecosystems in the cloud to diffuse AI into products and experiences. With this acquisition, Open AI, rather than relying on others to bring its models to life, is stepping into the driver’s seat. OpenAI wants to craft the physical touchpoints of AI themselves, devices that feel intuitive and indispensable in everyday experiences.
“This acquisition is also a strategic move. With this kind of vertical integration, OpenAI is positioning itself to go head-to-head with the likes of Google, Meta, and Tesla, not just on software, but on how we experience AI in the real world.”
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