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Tech Journal Now > News > Rover to acquire Australia-based pet sitting marketplace Mad Paws
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Rover to acquire Australia-based pet sitting marketplace Mad Paws

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Last updated: July 22, 2025 1:35 am
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Seattle-based Rover is set to acquire Mad Paws, a pet-sitting company that describes itself as Australia’s leading online pet ecosystem.

The deal is valued at about $40 million, according to a press release.

Mad Paws facilitated more than 400,000 transactions in 2024 and has more than 300,00 active pet parents on its platform. The Sydney-based company, which went public in 2021 and will continue to operate as a standalone brand, has more than 300 employees.

Rover intends to acquire Mad Paws’ online marketplace business but not its e-commerce division.

Rover bills itself as the world’s largest network of pet sitters and dog walkers. The company was acquired by Blackstone last year in a $2.3 billion private equity deal.

“This transaction marks a pivotal moment for Rover’s international growth and underscores our global leadership in the pet care space,” Rover CEO Brent Turner said in a statement.

Rover has previously focused on expansion throughout North America and Europe, including the acquisitions of European companies Cat In A Flat (2024) and Gudog (2025).

Turner was recently appointed CEO, replacing co-founder Aaron Easterly.

Read the full article here

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