Horace Deiu from Asymco, called the system, “a watershed event. First Mac with a mobile processor and the end of the disruptive arc of mobile computing. From Motorola to Intel to Apple silicon M, now personal computing is an accessory to mobile computing. A sharp punctuation point.”
Shreyasee Majumder, social media analyst at GlobalData, notes: “Influencers largely see the MacBook Neo as a strategic masterstroke, predicting it will be a runaway success that will dismantle the budget laptop market by offering a premium macOS experience at an unprecedented price point.”
What challenges does Apple face?
There are some potential concerns. For example, if somehow Apple taps the zeitgeist and demand for MacBook Neo systems goes through the roof, will the company be able to meet that demand? Can it really make enough of these fast enough to exploit the market disruption analysts expect? While it is typical, the estimated delivery dates for these products are already beginning to increase.
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